Dating during the 1940 s

09-Mar-2018 16:49

(via Adored Vintage) The second World War affected just about every household during the forties.

Everyone was encouraged to support the war effort in any way they could, and most often this meant through rationing.

1940s Pants: Image courtesy of Elizabeth Ewing By 1947, after WWII was over, the "New Look" began to replace the wartime utility fashions.

This new style embraced femininity, with rounded shoulders, shapely bust lines, closely-defined waistlines, slightly padded skirts, and full, billowing skirts that hung just below the calves.

This was based on a collection released in 1947, featuring a long, full circle skirt and nipped in waist – the very opposite of fabric conservation!Rationing was the idea that cutting back on the consumption of certain goods and supplies would help provide as many materials (raw or otherwise) to the war effort as possible.Many factories that had been producing goods for public consumption had to switch to producing products supplies for the war.1947 New Look: Image courtesy of Elizabeth Ewing The dresses in the images also reflect the changing fashions of the end of the decade. Late 1940s Women's Fashions: Image courtesy of Simplicity Printed Patterns. Teenage girls began to sport sweaters, knee-length skirts, and bobby socks during the 1940s.The style held over into the 1950s, but the 1940s skirts were not as full.

This was based on a collection released in 1947, featuring a long, full circle skirt and nipped in waist – the very opposite of fabric conservation!

Rationing was the idea that cutting back on the consumption of certain goods and supplies would help provide as many materials (raw or otherwise) to the war effort as possible.

Many factories that had been producing goods for public consumption had to switch to producing products supplies for the war.

1947 New Look: Image courtesy of Elizabeth Ewing The dresses in the images also reflect the changing fashions of the end of the decade. Late 1940s Women's Fashions: Image courtesy of Simplicity Printed Patterns. Teenage girls began to sport sweaters, knee-length skirts, and bobby socks during the 1940s.

The style held over into the 1950s, but the 1940s skirts were not as full.

Each household was allotted a certain number of ration coupons per year and purchasing decisions had to be made very wisely to conserve these coupons.